Apple Announces Date for Unveiling New iPhones

On Monday, Apple announced that it will hold its fall event on September 9 in Cupertino, California, where it is expected to reveal its new series of iPhones.

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According to Reuters, analysts are anticipating a strong update cycle for the new range of iPhones, with artificial intelligence features being the main selling point.

At its annual developer conference in June, Apple unveiled a long-awaited AI strategy, integrating the new “Apple Intelligence” technology into its suite of applications, including Siri, and introducing the ChatGPT chatbot from OpenAI into its devices.

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The upcoming unveiling of the new devices will be important for Apple as it seeks to overcome a global sales slowdown, particularly in China.

The event will also showcase how much Apple has integrated AI into its next-generation devices.

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