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Meta, the social media giant owned by Mark Zuckerberg, has recently introduced a game-changing feature to its chatbot, enabling it to retain personal details about you, such as your interests, dietary preferences, and other key information to offer a more personalized experience. This new feature marks a significant milestone in the evolution of virtual assistants, enabling smoother interactions and greater customization for the user.

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Currently available for Meta AI on Facebook, WhatsApp, and Messenger in the United States and Canada, the feature is set to roll out globally in the near future. Meta’s goal is to not only make Meta AI smarter, but also to make it the most personalized assistant ever, providing tailored information and recommendations for each individual user.

Meta is on track to make Meta AI the most widely used AI assistant, with plans to transform it into an ultra-personalized assistant that delivers relevant and customized suggestions designed specifically for each user.

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How does this feature work?

According to Meta, Meta AI uses data from your previous private conversations as well as your accounts on Facebook and Instagram to provide more tailored suggestions based on your preferences. This includes your food choices, hobbies, interests, and more.

For example, if the AI detects that you are a vegetarian, it will remember this preference and suggest only vegetarian recipes in the future or even recommend local vegetarian-friendly restaurants when you ask.

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Meta has also clarified that this memory feature only works in private chats and not in group chats, ensuring your personal data is not used in group settings. Furthermore, you can delete any stored information at any time, giving you full control over your data and how it is used.

This approach is meant to make every interaction with Meta AI not only more intuitive but also more useful and relevant to your needs and desires.

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Unprecedented Personalization

Meta is also working to offer an even higher level of personalization for Meta AI, particularly on Facebook, Messenger, and Instagram, to provide users with highly relevant content recommendations. This includes recommending videos, posts, and even products, based on your tastes and behavior on social media.

The company aims to expand Meta AI’s capabilities so it can respond more accurately to user needs. For example, if you’re looking for a fun family activity over the weekend and ask Meta AI for a suggestion, it will provide customized recommendations, based on several factors related to your profile.

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Here are some examples of customization:

1. Geographical location: If you’ve provided your home location on your Facebook profile, Meta AI may suggest activities near your city or even upcoming local events.
2. Viewing history: Meta AI will consider the videos you’ve recently watched or shared, recommending activities or events that align with your recent interests.
3. Family memories: The AI can also use shared family memories (such as family photos) to suggest activities tailored to your family structure.
4. Family composition: If you have children, Meta AI will consider their ages to recommend activities suitable for their age group.

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Additionally, if you have a partner or children, Meta AI will take these factors into account to make family-oriented suggestions. For example, if you’ve indicated you have children under 10 years old, it will suggest family-friendly activities suited to their age.

Ultimately, the goal of this feature is to avoid offering irrelevant suggestions that don’t fit your lifestyle. In summary, Meta AI wants to save you time by offering highly relevant recommendations tailored to your interests, lifestyle, and personal circumstances.

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The benefits of this feature:

1. Time-saving: You will spend less time searching for activities or ideas that actually match your preferences.
2. More accurate recommendations: Based on your tastes and habits, Meta AI will be better at providing relevant ideas and options.
3. Improved user experience: Interacting with Meta AI will be smoother, without constantly having to rephrase your requests.
4. Full control over your data: You can delete collected information at any time, ensuring greater transparency.

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